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Industry AI Visibility

All Four AI Assistants Put Webflow Ahead Of GoDaddy

POINT Key points
  • Webflow landed in 74.5% of answers, GoDaddy in 21.6%
  • GoDaddy sits higher on the comparison lists that search returns
  • #AI
  • #AI Visibility
  • #Appearance Rate
  • #Website Builders
  • #Measurement

AI RANKING REPORT

Website builders

We asked the AI models without naming any company, and counted only the companies the AI brought up on its own.

Measured on
AI models with usable data
ChatGPT / Gemini / Perplexity / Claude
Questions
5
Repeats per question
3
Total queries sent
60
Usable responses
51

Recanonicalized: the per-response raw extraction records in kpi-snapshot/genre-ranking/website-builders-en/2026-08-28.json were re-matched, re-filtered and re-aggregated without calling any AI API or extraction LLM (this is not a new measurement, so the measurement timestamp is carried over from the original run) / 51 usable responses out of 60 queries sent; the remaining 9 produced no usable response (an AI query failure or a failed company-name extraction) and are excluded from the aggregation as missing data / Dropped from the table as not a company or product: Wired, techradar.com, tomsguide.com, itechguides.com, wired.com, Ascend, Fluid Engine, Gutenberg, TechRadar, Creative Bloq, Fit Small Business, SiteBuilderReport, Reddit, WebsiteBuilderExpert, Capterra, WebDesignGuide, Match‑VS, TechCognate, Forbes Advisor, AI Website Builder, Smart Traffic, AdMap, Smart Sections, Programmatic Landing Pages, Lunar, Instablocks, Zia, Smart Traffic AI, Wix Bookings, App Market, Wix SEO Wiz, Velo, Wix App Market, Studio for Agencies, Global Blocks, Core Web Vitals, G2 (rows are removed only; the denominator stays the number of usable responses, so no other figure changes)

Website builders: companies named by AI, ranked by appearance rate (highest first) Appearance rate = the share of usable responses in which the company was named at least once. Average rank = the average position the company was given within those responses (lower means named earlier).
# Company Appearance rate (%) Average rank Responses naming it
1 Wix ◆ On the reference list 86.3 2.6 44
2 Squarespace ◆ On the reference list 80.4 3.7 41
3 Shopify ◆ On the reference list 78.4 5.5 40
4 Webflow ◆ On the reference list 74.5 6.8 38
5 WordPress + Not on the reference list 68.6 8.5 35
6 Hostinger ◆ On the reference list 58.8 8.7 30
7 Framer + Not on the reference list 39.2 10.4 20
8 WordPress.org + Not on the reference list 35.3 6.5 18
9 WordPress.com ◆ On the reference list 29.4 8.7 15
10 Elementor + Not on the reference list 27.5 10.9 14
11 HubSpot + Not on the reference list 25.5 11.8 13
12 Figma + Not on the reference list 21.6 8.2 11
13 GoDaddy ◆ On the reference list 21.6 10.3 11
14 Unbounce + Not on the reference list 17.6 1.3 9
15 Instapage + Not on the reference list 17.6 3.6 9
16 Leadpages + Not on the reference list 15.7 6.9 8
17 HubSpot Content Hub + Not on the reference list 13.7 9.4 7
18 Instagram + Not on the reference list 11.8 6.7 6
19 Duda ◆ On the reference list 11.8 7.7 6
20 Mailchimp + Not on the reference list 11.8 8.7 6
21 WooCommerce + Not on the reference list 11.8 11.2 6
22 Divi + Not on the reference list 11.8 12.8 6
23 Weebly ◆ On the reference list 11.8 13.2 6
24 Salesforce + Not on the reference list 11.8 14.3 6
25 React + Not on the reference list 11.8 15.3 6
26 Amazon + Not on the reference list 9.8 6.4 5
27 Landingi + Not on the reference list 9.8 9.6 5
28 BigCommerce + Not on the reference list 9.8 10.8 5
29 Next.js + Not on the reference list 9.8 16.2 5
30 Vue + Not on the reference list 9.8 16.8 5
31 PayPal + Not on the reference list 7.8 5.5 4
32 HubSpot CMS + Not on the reference list 7.8 8.0 4
33 Shopify Payments + Not on the reference list 7.8 8.0 4
34 Drupal + Not on the reference list 7.8 9.3 4
35 Carrd + Not on the reference list 7.8 13.3 4
36 Google Ads + Not on the reference list 7.8 14.5 4
37 Vercel + Not on the reference list 7.8 17.5 4
38 AWS + Not on the reference list 7.8 18.3 4
39 Netlify + Not on the reference list 7.8 18.8 4
40 Meta + Not on the reference list 7.8 21.8 4
41 WP Engine + Not on the reference list 5.9 3.0 3
42 SiteGround + Not on the reference list 5.9 3.3 3
43 WhatsApp Chat + Not on the reference list 5.9 4.0 3
44 HubSpot CMS Hub + Not on the reference list 5.9 6.7 3
45 Yoast + Not on the reference list 5.9 7.0 3
46 Webnode + Not on the reference list 5.9 7.3 3
47 Bluehost + Not on the reference list 5.9 8.0 3
48 Rank Math + Not on the reference list 5.9 8.0 3
49 Marketing Hub + Not on the reference list 5.9 9.3 3
50 Ghost + Not on the reference list 5.9 9.7 3
51 GoDaddy Websites + Marketing + Not on the reference list 5.9 9.7 3
52 HubSpot CRM + Not on the reference list 5.9 10.3 3
53 CMS Hub + Not on the reference list 5.9 10.7 3
54 Wix Studio + Not on the reference list 5.9 11.0 3
55 Builder.io + Not on the reference list 5.9 11.7 3
56 Kinsta + Not on the reference list 5.9 12.0 3
57 Zoho LandingPage + Not on the reference list 5.9 14.3 3
58 Google Analytics + Not on the reference list 5.9 20.3 3
59 Google Cloud + Not on the reference list 5.9 24.0 3
60 Microsoft Azure + Not on the reference list 5.9 27.0 3
61 Wix ADI + Not on the reference list 3.9 6.0 2
62 TikTok + Not on the reference list 3.9 6.5 2
63 Zapier + Not on the reference list 3.9 7.0 2
64 Onepage + Not on the reference list 3.9 9.5 2
65 HubSpot Landing Pages + Not on the reference list 3.9 12.0 2
66 GetResponse + Not on the reference list 3.9 12.5 2
67 Swipe Pages + Not on the reference list 3.9 13.0 2
68 Spectra + Not on the reference list 3.9 14.0 2
69 Strikingly + Not on the reference list 3.9 15.0 2
70 Klaviyo + Not on the reference list 3.9 16.0 2
71 Zoho + Not on the reference list 3.9 19.5 2
72 Marketo + Not on the reference list 3.9 23.0 2
73 AEM + Not on the reference list 3.9 27.0 2
74 Wix AI + Not on the reference list 2.0 2.0 1
75 Wix AI Site Generator + Not on the reference list 2.0 2.0 1
76 Wix Harmony + Not on the reference list 2.0 2.0 1
77 Wix Studio/Wix + Not on the reference list 2.0 2.0 1
78 Acuity Scheduling + Not on the reference list 2.0 5.0 1
79 Squarespace Commerce + Not on the reference list 2.0 5.0 1
80 Cloudways + Not on the reference list 2.0 6.0 1
81 HubSpot Marketing (Landing Pages) + Not on the reference list 2.0 6.0 1
82 Meta Ads + Not on the reference list 2.0 6.0 1
83 Webflow Commerce + Not on the reference list 2.0 6.0 1
84 TikTok Shop + Not on the reference list 2.0 8.0 1
85 WP All Export + Not on the reference list 2.0 9.0 1
86 designpal.io + Not on the reference list 2.0 11.0 1
87 Breakdance + Not on the reference list 2.0 12.0 1
88 GoDaddy Payments + Not on the reference list 2.0 12.0 1
89 1&1 (IONOS) + Not on the reference list 2.0 13.0 1
90 Hostinger Horizons + Not on the reference list 2.0 13.0 1
91 Makeswift + Not on the reference list 2.0 13.0 1
92 Shopify Plus + Not on the reference list 2.0 13.0 1
93 Tom's Guide + Not on the reference list 2.0 13.0 1
94 Apple Pay + Not on the reference list 2.0 14.0 1
95 Canva Sites + Not on the reference list 2.0 14.0 1
96 ClickFunnels + Not on the reference list 2.0 14.0 1
97 Lovable + Not on the reference list 2.0 14.0 1
98 Media Temple + Not on the reference list 2.0 14.0 1
99 shopify.com + Not on the reference list 2.0 14.0 1
100 Durable + Not on the reference list 2.0 15.0 1
101 GenPage + Not on the reference list 2.0 15.0 1
102 Google Pay + Not on the reference list 2.0 15.0 1
103 HubSpot Content Hub/CMS + Not on the reference list 2.0 15.0 1
104 LeaseWeb + Not on the reference list 2.0 15.0 1
105 Hetzner + Not on the reference list 2.0 16.0 1
106 Mutiny + Not on the reference list 2.0 16.0 1
107 Pipedrive + Not on the reference list 2.0 16.0 1
108 v0 by Vercel + Not on the reference list 2.0 16.0 1
109 Venmo + Not on the reference list 2.0 16.0 1
110 GitHub + Not on the reference list 2.0 17.0 1
111 Google Tag Manager + Not on the reference list 2.0 17.0 1
112 Knak + Not on the reference list 2.0 17.0 1
113 Optimizely + Not on the reference list 2.0 17.0 1
114 Adobe Experience Manager + Not on the reference list 2.0 18.0 1
115 Demandbase + Not on the reference list 2.0 18.0 1
116 Meta Pixel + Not on the reference list 2.0 18.0 1
117 Azure + Not on the reference list 2.0 19.0 1
118 Gatsby + Not on the reference list 2.0 19.0 1
119 LinkedIn Insight Tag + Not on the reference list 2.0 19.0 1
120 Salesforce Marketing Cloud + Not on the reference list 2.0 19.0 1
121 Eloqua + Not on the reference list 2.0 20.0 1
122 Hugo + Not on the reference list 2.0 20.0 1
123 Sanity + Not on the reference list 2.0 21.0 1
124 AWS Amplify + Not on the reference list 2.0 22.0 1
125 Contentful + Not on the reference list 2.0 22.0 1
126 Adobe Dreamweaver + Not on the reference list 2.0 23.0 1
127 S3 + Not on the reference list 2.0 23.0 1
128 Strapi + Not on the reference list 2.0 23.0 1
129 CloudFront + Not on the reference list 2.0 24.0 1
130 EC2 + Not on the reference list 2.0 25.0 1
131 Elementor / WordPress + Not on the reference list 2.0 25.0 1
132 Google Cloud Platform (GCP) + Not on the reference list 2.0 26.0 1
133 LinkedIn + Not on the reference list 2.0 30.0 1

◆ = on the reference list of major companies prepared in advance. + = not on that list; the AI brought it up on its own.

Breakdown by AI model: each cell shows appearance rate (%) / average rank Models with no usable response are omitted from the columns, so that a missing measurement is never read as 0%. The n under each column header is that model’s number of usable responses.
Company ChatGPT n=15 Gemini n=15 Perplexity n=6 Claude n=15
Wix 80.0% / 1.5 80.0% / 3.1 83.3% / 1.6 100.0% / 3.5
Squarespace 80.0% / 3.5 80.0% / 3.8 83.3% / 2.6 80.0% / 4.1
Shopify 73.3% / 6.5 80.0% / 5.9 83.3% / 3.6 80.0% / 5.1
Webflow 80.0% / 8.0 80.0% / 6.8 100.0% / 4.3 53.3% / 7.0
WordPress 73.3% / 11.1 73.3% / 11.8 83.3% / 2.2 53.3% / 4.1
Hostinger 66.7% / 7.2 46.7% / 9.7 66.7% / 13.0 60.0% / 7.6
Framer 53.3% / 13.5 46.7% / 6.7 33.3% / 9.0 20.0% / 11.7
WordPress.org 6.7% / 11.0 60.0% / 6.9 33.3% / 6.0 40.0% / 5.3
WordPress.com 33.3% / 12.8 6.7% / 12.0 50.0% / 10.7 40.0% / 3.8
Elementor 26.7% / 8.5 60.0% / 12.0 16.7% / 11.0 0.0% / —
HubSpot 26.7% / 16.8 40.0% / 11.0 0.0% / — 20.0% / 7.0
Figma 6.7% / 8.0 46.7% / 7.9 0.0% / — 20.0% / 9.0
GoDaddy 33.3% / 11.6 0.0% / — 0.0% / — 40.0% / 9.2
Unbounce 20.0% / 1.0 20.0% / 2.0 0.0% / — 20.0% / 1.0
Instapage 20.0% / 4.0 20.0% / 3.7 0.0% / — 20.0% / 3.0
Leadpages 20.0% / 7.0 20.0% / 4.7 0.0% / — 13.3% / 10.0
HubSpot Content Hub 0.0% / — 33.3% / 8.8 33.3% / 11.0 0.0% / —
Instagram 0.0% / — 40.0% / 6.7 0.0% / — 0.0% / —
Duda 33.3% / 8.2 0.0% / — 16.7% / 5.0 0.0% / —
Mailchimp 0.0% / — 0.0% / — 0.0% / — 40.0% / 8.7
WooCommerce 20.0% / 9.7 20.0% / 12.7 0.0% / — 0.0% / —
Divi 0.0% / — 40.0% / 12.8 0.0% / — 0.0% / —
Weebly 20.0% / 15.7 0.0% / — 50.0% / 10.7 0.0% / —
Salesforce 6.7% / 4.0 13.3% / 20.5 0.0% / — 20.0% / 13.7
React 0.0% / — 26.7% / 16.8 0.0% / — 13.3% / 12.5
Amazon 0.0% / — 33.3% / 6.4 0.0% / — 0.0% / —
Landingi 20.0% / 10.0 0.0% / — 0.0% / — 13.3% / 9.0
BigCommerce 13.3% / 9.5 0.0% / — 0.0% / — 20.0% / 11.7
Next.js 6.7% / 14.0 26.7% / 16.8 0.0% / — 0.0% / —
Vue 0.0% / — 20.0% / 19.0 0.0% / — 13.3% / 13.5
PayPal 0.0% / — 0.0% / — 0.0% / — 26.7% / 5.5
HubSpot CMS 20.0% / 8.7 0.0% / — 16.7% / 6.0 0.0% / —
Shopify Payments 0.0% / — 26.7% / 8.0 0.0% / — 0.0% / —
Drupal 20.0% / 6.7 6.7% / 17.0 0.0% / — 0.0% / —
Carrd 26.7% / 13.3 0.0% / — 0.0% / — 0.0% / —
Google Ads 0.0% / — 6.7% / 5.0 0.0% / — 20.0% / 17.7
Vercel 6.7% / 15.0 20.0% / 18.3 0.0% / — 0.0% / —
AWS 6.7% / 18.0 20.0% / 18.3 0.0% / — 0.0% / —
Netlify 6.7% / 16.0 20.0% / 19.7 0.0% / — 0.0% / —
Meta 0.0% / — 6.7% / 31.0 0.0% / — 20.0% / 18.7
WP Engine 0.0% / — 20.0% / 3.0 0.0% / — 0.0% / —
SiteGround 0.0% / — 20.0% / 3.3 0.0% / — 0.0% / —
WhatsApp Chat 0.0% / — 0.0% / — 0.0% / — 20.0% / 4.0
HubSpot CMS Hub 0.0% / — 0.0% / — 0.0% / — 20.0% / 6.7
Yoast 20.0% / 7.0 0.0% / — 0.0% / — 0.0% / —
Webnode 13.3% / 9.0 0.0% / — 16.7% / 4.0 0.0% / —
Bluehost 13.3% / 10.5 6.7% / 3.0 0.0% / — 0.0% / —
Rank Math 20.0% / 8.0 0.0% / — 0.0% / — 0.0% / —
Marketing Hub 0.0% / — 6.7% / 12.0 0.0% / — 13.3% / 8.0
Ghost 20.0% / 9.7 0.0% / — 0.0% / — 0.0% / —
GoDaddy Websites + Marketing 0.0% / — 0.0% / — 50.0% / 9.7 0.0% / —
HubSpot CRM 6.7% / 12.0 13.3% / 9.5 0.0% / — 0.0% / —
CMS Hub 0.0% / — 13.3% / 12.5 0.0% / — 6.7% / 7.0
Wix Studio 0.0% / — 13.3% / 9.0 16.7% / 15.0 0.0% / —
Builder.io 0.0% / — 6.7% / 12.0 0.0% / — 13.3% / 11.5
Kinsta 0.0% / — 20.0% / 12.0 0.0% / — 0.0% / —
Zoho LandingPage 20.0% / 14.3 0.0% / — 0.0% / — 0.0% / —
Google Analytics 0.0% / — 6.7% / 29.0 0.0% / — 13.3% / 16.0
Google Cloud 6.7% / 20.0 13.3% / 26.0 0.0% / — 0.0% / —
Microsoft Azure 0.0% / — 20.0% / 27.0 0.0% / — 0.0% / —
Wix ADI 0.0% / — 13.3% / 6.0 0.0% / — 0.0% / —
TikTok 0.0% / — 13.3% / 6.5 0.0% / — 0.0% / —
Zapier 6.7% / 5.0 6.7% / 9.0 0.0% / — 0.0% / —
Onepage 13.3% / 9.5 0.0% / — 0.0% / — 0.0% / —
HubSpot Landing Pages 13.3% / 12.0 0.0% / — 0.0% / — 0.0% / —
GetResponse 13.3% / 12.5 0.0% / — 0.0% / — 0.0% / —
Swipe Pages 13.3% / 13.0 0.0% / — 0.0% / — 0.0% / —
Spectra 0.0% / — 13.3% / 14.0 0.0% / — 0.0% / —
Strikingly 13.3% / 15.0 0.0% / — 0.0% / — 0.0% / —
Klaviyo 0.0% / — 0.0% / — 0.0% / — 13.3% / 16.0
Zoho 13.3% / 19.5 0.0% / — 0.0% / — 0.0% / —
Marketo 6.7% / 18.0 6.7% / 28.0 0.0% / — 0.0% / —
AEM 6.7% / 35.0 6.7% / 19.0 0.0% / — 0.0% / —
Wix AI 0.0% / — 6.7% / 2.0 0.0% / — 0.0% / —
Wix AI Site Generator 0.0% / — 6.7% / 2.0 0.0% / — 0.0% / —
Wix Harmony 6.7% / 2.0 0.0% / — 0.0% / — 0.0% / —
Wix Studio/Wix 0.0% / — 0.0% / — 16.7% / 2.0 0.0% / —
Acuity Scheduling 0.0% / — 6.7% / 5.0 0.0% / — 0.0% / —
Squarespace Commerce 0.0% / — 0.0% / — 0.0% / — 6.7% / 5.0
Cloudways 0.0% / — 6.7% / 6.0 0.0% / — 0.0% / —
HubSpot Marketing (Landing Pages) 6.7% / 6.0 0.0% / — 0.0% / — 0.0% / —
Meta Ads 0.0% / — 6.7% / 6.0 0.0% / — 0.0% / —
Webflow Commerce 0.0% / — 0.0% / — 0.0% / — 6.7% / 6.0
TikTok Shop 0.0% / — 6.7% / 8.0 0.0% / — 0.0% / —
WP All Export 0.0% / — 0.0% / — 0.0% / — 6.7% / 9.0
designpal.io 6.7% / 11.0 0.0% / — 0.0% / — 0.0% / —
Breakdance 0.0% / — 6.7% / 12.0 0.0% / — 0.0% / —
GoDaddy Payments 0.0% / — 0.0% / — 0.0% / — 6.7% / 12.0
1&1 (IONOS) 6.7% / 13.0 0.0% / — 0.0% / — 0.0% / —
Hostinger Horizons 6.7% / 13.0 0.0% / — 0.0% / — 0.0% / —
Makeswift 0.0% / — 6.7% / 13.0 0.0% / — 0.0% / —
Shopify Plus 0.0% / — 6.7% / 13.0 0.0% / — 0.0% / —
Tom's Guide 6.7% / 13.0 0.0% / — 0.0% / — 0.0% / —
Apple Pay 0.0% / — 0.0% / — 0.0% / — 6.7% / 14.0
Canva Sites 6.7% / 14.0 0.0% / — 0.0% / — 0.0% / —
ClickFunnels 6.7% / 14.0 0.0% / — 0.0% / — 0.0% / —
Lovable 6.7% / 14.0 0.0% / — 0.0% / — 0.0% / —
Media Temple 6.7% / 14.0 0.0% / — 0.0% / — 0.0% / —
shopify.com 6.7% / 14.0 0.0% / — 0.0% / — 0.0% / —
Durable 6.7% / 15.0 0.0% / — 0.0% / — 0.0% / —
GenPage 6.7% / 15.0 0.0% / — 0.0% / — 0.0% / —
Google Pay 0.0% / — 0.0% / — 0.0% / — 6.7% / 15.0
HubSpot Content Hub/CMS 0.0% / — 0.0% / — 16.7% / 15.0 0.0% / —
LeaseWeb 6.7% / 15.0 0.0% / — 0.0% / — 0.0% / —
Hetzner 6.7% / 16.0 0.0% / — 0.0% / — 0.0% / —
Mutiny 6.7% / 16.0 0.0% / — 0.0% / — 0.0% / —
Pipedrive 0.0% / — 6.7% / 16.0 0.0% / — 0.0% / —
v0 by Vercel 6.7% / 16.0 0.0% / — 0.0% / — 0.0% / —
Venmo 0.0% / — 0.0% / — 0.0% / — 6.7% / 16.0
GitHub 0.0% / — 6.7% / 17.0 0.0% / — 0.0% / —
Google Tag Manager 0.0% / — 6.7% / 17.0 0.0% / — 0.0% / —
Knak 6.7% / 17.0 0.0% / — 0.0% / — 0.0% / —
Optimizely 6.7% / 17.0 0.0% / — 0.0% / — 0.0% / —
Adobe Experience Manager 0.0% / — 6.7% / 18.0 0.0% / — 0.0% / —
Demandbase 6.7% / 18.0 0.0% / — 0.0% / — 0.0% / —
Meta Pixel 0.0% / — 6.7% / 18.0 0.0% / — 0.0% / —
Azure 6.7% / 19.0 0.0% / — 0.0% / — 0.0% / —
Gatsby 0.0% / — 6.7% / 19.0 0.0% / — 0.0% / —
LinkedIn Insight Tag 0.0% / — 6.7% / 19.0 0.0% / — 0.0% / —
Salesforce Marketing Cloud 6.7% / 19.0 0.0% / — 0.0% / — 0.0% / —
Eloqua 6.7% / 20.0 0.0% / — 0.0% / — 0.0% / —
Hugo 0.0% / — 6.7% / 20.0 0.0% / — 0.0% / —
Sanity 0.0% / — 6.7% / 21.0 0.0% / — 0.0% / —
AWS Amplify 0.0% / — 6.7% / 22.0 0.0% / — 0.0% / —
Contentful 0.0% / — 6.7% / 22.0 0.0% / — 0.0% / —
Adobe Dreamweaver 6.7% / 23.0 0.0% / — 0.0% / — 0.0% / —
S3 0.0% / — 6.7% / 23.0 0.0% / — 0.0% / —
Strapi 0.0% / — 6.7% / 23.0 0.0% / — 0.0% / —
CloudFront 0.0% / — 6.7% / 24.0 0.0% / — 0.0% / —
EC2 0.0% / — 6.7% / 25.0 0.0% / — 0.0% / —
Elementor / WordPress 0.0% / — 6.7% / 25.0 0.0% / — 0.0% / —
Google Cloud Platform (GCP) 0.0% / — 6.7% / 26.0 0.0% / — 0.0% / —
LinkedIn 0.0% / — 6.7% / 30.0 0.0% / — 0.0% / —
Comparison against the reference information (major companies and market share), highest share first
Company Market position Market share (%) Appearance rate in AI answers (%)
Duda Listed on 3 of the 5 pages — 11.8
GoDaddy Listed on 4 of the 5 pages — 21.6
Hostinger Listed on 5 of the 5 pages — 58.8
Shopify Listed on 4 of the 5 pages — 78.4
Squarespace Listed on 5 of the 5 pages — 80.4
Webflow Listed on 3 of the 5 pages — 74.5
Weebly Listed on 2 of the 5 pages — 11.8
Wix Listed on 5 of the 5 pages — 86.3
WordPress.com Listed on 2 of the 5 pages — 29.4
Questions used for this measurement (5)
  1. What are the best website builders right now? Please name some of the main options.
  2. We run a small business and want to put up our own website without hiring a developer. Which website builder would you recommend?
  3. If you compare the leading website building platforms on features and ease of use, which ones come out on top?
  4. Our marketing team needs to build and update landing pages themselves. What website building platforms do teams like that usually end up using?
  5. Which platforms are commonly used to build and host a company website? Please name the main ones.
Name-matching records (133)

Name matching = merging spelling variants (e.g. “BowNow” and “bownow”) into one company. Every surface form we actually saw and the rule we applied are disclosed so you can check whether the merging is sound.

Canonical name Surface forms actually seen Rule applied
Wix Wix Mapped via the alias table
Hostinger Hostinger / Hostinger Website Builder / Hostinger WB Mapped via the alias table
Squarespace Squarespace Mapped via the alias table
Shopify Shopify Mapped via the alias table
WordPress WordPress Appeared on its own (nothing to merge into)
Webflow Webflow Mapped via the alias table
Framer Framer Appeared on its own (nothing to merge into)
Figma Figma Appeared on its own (nothing to merge into)
Duda Duda Mapped via the alias table
BigCommerce BigCommerce Appeared on its own (nothing to merge into)
Strikingly Strikingly Appeared on its own (nothing to merge into)
Hostinger Horizons Hostinger Horizons Appeared on its own (nothing to merge into)
Lovable Lovable Appeared on its own (nothing to merge into)
Durable Durable Appeared on its own (nothing to merge into)
v0 by Vercel v0 by Vercel Appeared on its own (nothing to merge into)
WordPress.com WordPress.com Mapped via the alias table
Wix Harmony Wix Harmony Appeared on its own (nothing to merge into)
designpal.io designpal.io Appeared on its own (nothing to merge into)
Elementor Elementor Appeared on its own (nothing to merge into)
shopify.com shopify.com Appeared on its own (nothing to merge into)
GoDaddy GoDaddy Website Builder / GoDaddy Mapped via the alias table
Yoast Yoast Appeared on its own (nothing to merge into)
Rank Math Rank Math Appeared on its own (nothing to merge into)
Weebly Weebly Mapped via the alias table
HubSpot CMS HubSpot CMS Appeared on its own (nothing to merge into)
Webnode Webnode Appeared on its own (nothing to merge into)
Canva Sites Canva Sites Appeared on its own (nothing to merge into)
Bluehost Bluehost Appeared on its own (nothing to merge into)
Tom's Guide Tom's Guide Appeared on its own (nothing to merge into)
HubSpot HubSpot Appeared on its own (nothing to merge into)
WooCommerce WooCommerce Appeared on its own (nothing to merge into)
Unbounce Unbounce Appeared on its own (nothing to merge into)
Instapage Instapage Appeared on its own (nothing to merge into)
Leadpages Leadpages Appeared on its own (nothing to merge into)
Landingi Landingi Appeared on its own (nothing to merge into)
HubSpot Landing Pages HubSpot Landing Pages Appeared on its own (nothing to merge into)
HubSpot CRM HubSpot CRM Appeared on its own (nothing to merge into)
Swipe Pages Swipe Pages Appeared on its own (nothing to merge into)
Carrd Carrd Appeared on its own (nothing to merge into)
Zoho LandingPage Zoho LandingPage Appeared on its own (nothing to merge into)
GetResponse GetResponse Appeared on its own (nothing to merge into)
Zoho Zoho Appeared on its own (nothing to merge into)
Salesforce Salesforce Appeared on its own (nothing to merge into)
Zapier Zapier Appeared on its own (nothing to merge into)
ClickFunnels ClickFunnels Appeared on its own (nothing to merge into)
Knak Knak Appeared on its own (nothing to merge into)
Marketo Marketo Appeared on its own (nothing to merge into)
Salesforce Marketing Cloud Salesforce Marketing Cloud Appeared on its own (nothing to merge into)
Eloqua Eloqua Appeared on its own (nothing to merge into)
HubSpot Marketing (Landing Pages) HubSpot Marketing (Landing Pages) Appeared on its own (nothing to merge into)
GenPage GenPage Appeared on its own (nothing to merge into)
Mutiny Mutiny Appeared on its own (nothing to merge into)
Optimizely Optimizely Appeared on its own (nothing to merge into)
Demandbase Demandbase Appeared on its own (nothing to merge into)
Drupal Drupal Appeared on its own (nothing to merge into)
Ghost Ghost Appeared on its own (nothing to merge into)
Next.js Next.js Appeared on its own (nothing to merge into)
Vercel Vercel Appeared on its own (nothing to merge into)
Netlify Netlify Appeared on its own (nothing to merge into)
Adobe Dreamweaver Adobe Dreamweaver Appeared on its own (nothing to merge into)
Onepage Onepage Appeared on its own (nothing to merge into)
WordPress.org WordPress.org / WordPress (.org) Matched an existing company after normalization
1&1 (IONOS) 1&1 (IONOS) Appeared on its own (nothing to merge into)
Media Temple Media Temple Appeared on its own (nothing to merge into)
LeaseWeb LeaseWeb Appeared on its own (nothing to merge into)
Hetzner Hetzner Appeared on its own (nothing to merge into)
AWS AWS / Amazon Web Services / Amazon Web Services (AWS) Mapped via the alias table
Azure Azure Appeared on its own (nothing to merge into)
Google Cloud Google Cloud Appeared on its own (nothing to merge into)
AEM AEM Appeared on its own (nothing to merge into)
Amazon Amazon Appeared on its own (nothing to merge into)
Instagram Instagram Appeared on its own (nothing to merge into)
TikTok TikTok Appeared on its own (nothing to merge into)
Shopify Payments Shopify Payments Appeared on its own (nothing to merge into)
Divi Divi Appeared on its own (nothing to merge into)
Wix AI Wix AI Appeared on its own (nothing to merge into)
Acuity Scheduling Acuity Scheduling Appeared on its own (nothing to merge into)
TikTok Shop TikTok Shop Appeared on its own (nothing to merge into)
Wix AI Site Generator Wix AI Site Generator Appeared on its own (nothing to merge into)
Wix ADI Wix ADI Appeared on its own (nothing to merge into)
Wix Studio Wix Studio Appeared on its own (nothing to merge into)
HubSpot Content Hub HubSpot Content Hub Appeared on its own (nothing to merge into)
Breakdance Breakdance Appeared on its own (nothing to merge into)
Pipedrive Pipedrive Appeared on its own (nothing to merge into)
Google Tag Manager Google Tag Manager Appeared on its own (nothing to merge into)
Meta Pixel Meta Pixel Appeared on its own (nothing to merge into)
LinkedIn Insight Tag LinkedIn Insight Tag Appeared on its own (nothing to merge into)
Google Ads Google Ads Appeared on its own (nothing to merge into)
Meta Ads Meta Ads Appeared on its own (nothing to merge into)
CMS Hub CMS Hub Appeared on its own (nothing to merge into)
Marketing Hub Marketing Hub Appeared on its own (nothing to merge into)
Spectra Spectra Appeared on its own (nothing to merge into)
Elementor / WordPress Elementor / WordPress Appeared on its own (nothing to merge into)
Builder.io Builder.io Appeared on its own (nothing to merge into)
Makeswift Makeswift Appeared on its own (nothing to merge into)
React React Appeared on its own (nothing to merge into)
Google Analytics Google Analytics Appeared on its own (nothing to merge into)
LinkedIn LinkedIn Appeared on its own (nothing to merge into)
Meta Meta Appeared on its own (nothing to merge into)
WP Engine WP Engine Appeared on its own (nothing to merge into)
Kinsta Kinsta Appeared on its own (nothing to merge into)
SiteGround SiteGround Appeared on its own (nothing to merge into)
Cloudways Cloudways Appeared on its own (nothing to merge into)
Adobe Experience Manager Adobe Experience Manager Appeared on its own (nothing to merge into)
Vue Vue Appeared on its own (nothing to merge into)
Microsoft Azure Microsoft Azure Appeared on its own (nothing to merge into)
GitHub GitHub Appeared on its own (nothing to merge into)
Gatsby Gatsby Appeared on its own (nothing to merge into)
Hugo Hugo Appeared on its own (nothing to merge into)
AWS Amplify AWS Amplify Appeared on its own (nothing to merge into)
S3 S3 Appeared on its own (nothing to merge into)
CloudFront CloudFront Appeared on its own (nothing to merge into)
EC2 EC2 Appeared on its own (nothing to merge into)
Google Cloud Platform (GCP) Google Cloud Platform (GCP) Appeared on its own (nothing to merge into)
Shopify Plus Shopify Plus Appeared on its own (nothing to merge into)
Sanity Sanity Appeared on its own (nothing to merge into)
Contentful Contentful Appeared on its own (nothing to merge into)
Strapi Strapi Appeared on its own (nothing to merge into)
Wix Studio/Wix Wix Studio/Wix / Wix Studio / Wix Matched an existing company after normalization
GoDaddy Websites + Marketing GoDaddy Websites + Marketing Appeared on its own (nothing to merge into)
HubSpot Content Hub/CMS HubSpot Content Hub/CMS Appeared on its own (nothing to merge into)
Squarespace Commerce Squarespace Commerce Appeared on its own (nothing to merge into)
Webflow Commerce Webflow Commerce Appeared on its own (nothing to merge into)
WP All Export WP All Export Appeared on its own (nothing to merge into)
GoDaddy Payments GoDaddy Payments Appeared on its own (nothing to merge into)
PayPal PayPal Appeared on its own (nothing to merge into)
Apple Pay Apple Pay Appeared on its own (nothing to merge into)
Google Pay Google Pay Appeared on its own (nothing to merge into)
Venmo Venmo Appeared on its own (nothing to merge into)
Mailchimp Mailchimp Appeared on its own (nothing to merge into)
WhatsApp Chat WhatsApp Chat Appeared on its own (nothing to merge into)
HubSpot CMS Hub HubSpot CMS Hub Appeared on its own (nothing to merge into)
Klaviyo Klaviyo Appeared on its own (nothing to merge into)

Which Website Builders Does AI Recommend Most?

Wix, in 44 of the 51 usable answers — an 86.3% . Behind it: Squarespace 80.4%, Shopify 78.4%, Webflow 74.5%, a bare “WordPress” 68.6% and Hostinger 58.8%.

That’s from 60 queries put to ChatGPT, Gemini, Perplexity and Claude on 2026-08-28, with no company names in the questions.

Before the numbers, do the thing that makes this readable: name the three website builders you’d expect a stranger to bring up. Most people I try this on say Wix, Squarespace and WordPress.

The top of the list is going to look like you expected. Wix comes out on top overall, and it’s near the top with every assistant — 100.0% with Claude, 80.0% with ChatGPT and Gemini apiece, 5 of Perplexity’s 6 answers. It isn’t first with all of them, though: in Perplexity’s six answers Webflow was named every time, and Wix five times.

Then it stops matching.

Webflow lands fourth at 74.5%, and it’s on three of the five comparison pages I counted in search. GoDaddy sits above it on those pages, on four of the five, and comes in at 21.6% with the models. Duda is listed on the same three pages as Webflow and comes in at 11.8%.

Webflow’s is 6.84, so it isn’t scraping in at the bottom of a long list either. It’s in the body of the answer.

The Search Lists And The Models Disagree In Both Directions

Market share would have been the better yardstick, and it wasn’t available. W3Techs publishes free usage figures anyone can check, and I measured this same environment failing to reach that site on 2026-08-10 — two refused connections, two read timeouts, and a plain request that timed out with no status code. I didn’t retry it into a different answer, and no share figure appears anywhere in this piece.

So the reference list is the same fallback as before: search "best website builders" 2026 list, then count how many of those pages name each builder as an option. Collected 2026-08-28. Five pages made the count, and I fixed all of it before measuring anything.

Five pages is a thin panel and I’d rather say so up front than bury it. One listing moves a builder a full step. One of the five is a vendor’s own page, which puts its own product first, and two more are affiliate-funded review sites. This is not a neutral industry ranking. It’s how often a name shows up in the comparison pages that rank highly in search, through a US-based search API, on one day.

Four results didn’t make the count, and the reasons are on the record: two techradar.com URLs returned byte-for-byte the same page (identical checksum, both 2,448,454 bytes), so I counted it once; sitebuilderreport.com is a review site’s front page indexing its own 28 reviews, several for products no longer sold, which would have handed nearly every builder a page; scalify.ai couldn’t be fetched at all, its TLS certificate having expired; and one more ranked AI website builders specifically, a narrower category than the one I asked about.

At the top the two lists agree. Wix and Squarespace are on all five pages and finish first and second with the models.

Under that they part, in both directions.

Going down, GoDaddy is the sharpest case: four of the five pages, and 21.6% with the models. Duda, three pages, 11.8%. Weebly, two pages, 11.8%.

Going up, Webflow is on three pages and lands at 74.5%. And Framer, which appeared on none of the five pages and never entered the reference list at all, was named in 20 of 51 answers — 39.2%, ahead of GoDaddy, Duda and Weebly individually.

No builder on the reference list drew a blank. All nine were named at least once, so there’s no “invisible in AI” story in this run, and I’d sooner tell you that than manufacture one.

What Three Of These Look Like In The Report

Our report reads a single company through three numbers: the appearance rate, the per-assistant split, and the average rank.

GoDaddy — 21.6% overall, average rank 10.27, and per assistant: Claude 40.0%, ChatGPT 33.3%, Gemini 0.0% of 15, Perplexity 0.0% of 6. Four of the five reference pages in search. The combined figure reads “named about one time in five”. The split reads “named by two assistants and by neither of the other two”, which is a different sentence with a different to-do list attached.

That difference is the whole reason to keep the columns apart. An average tells you to worry a little across the board; the split tells you which door to go knock on first.

Webflow — 74.5%, average rank 6.84, and steady: Perplexity 6 of 6, ChatGPT and Gemini 80.0% each, Claude 53.3%. Three pages in search, fourth with the models, and no assistant where it disappears. When a name holds up across four models that otherwise disagree with each other, you can stop wondering whether one model’s quirk is carrying it.

Framer — 39.2%, average rank 10.40, with ChatGPT 53.3%, Gemini 46.7%, Perplexity 2 of 6, Claude 20.0%. Zero of five comparison pages. Whatever the models are drawing on for this category, it isn’t only the pages that rank for the obvious search. That’s worth knowing before you decide the comparison-post slot is the last thing left to buy.

I want to be careful about what those three numbers are. How often a model says a name and how good the product is are two separate measurements, and this run only made the first one. I’m also not claiming that publishing more would move any of these figures; that’s a different experiment and I haven’t run it.

How This Was Measured, And What It Can’t Tell You

One run, 2026-08-28 (UTC). Five open questions, no company name in any of them, three repeats each, four models. 60 queries.

The five questions, verbatim:

  1. “What are the best website builders right now? Please name some of the main options.”
  2. “We run a small business and want to put up our own website without hiring a developer. Which website builder would you recommend?”
  3. “If you compare the leading website building platforms on features and ease of use, which ones come out on top?”
  4. “Our marketing team needs to build and update landing pages themselves. What website building platforms do teams like that usually end up using?”
  5. “Which platforms are commonly used to build and host a company website? Please name the main ones.”

Coverage, stated straight: 51 of the 60 queries produced a usable answer. ChatGPT, Gemini and Claude returned 15 each. Perplexity returned 6. The other nine Perplexity queries came back rate-limited, and every Perplexity percentage here is out of 6 answers rather than 15 — which is why I’ve written the fraction next to it each time instead of only the percentage. Gemini has come back completely empty in earlier runs of this measurement, so I check it before letting it into a table; this time it answered all 15.

A 0.0% from Perplexity in this run is not evidence that Perplexity won’t name something. Six answers is a small window, and I’m reporting what fell inside it.

On name-matching, I merged variants only where this run actually showed them splitting. “Hostinger WB” folded into Hostinger (it appeared once, with the full name alongside it). “Amazon Web Services (AWS)” folded into AWS, the string being its own proof.

What I did not merge is more interesting here. The models produced three separate WordPress strings — a bare “WordPress” at 68.6%, “WordPress.org” at 35.3% and “WordPress.com” at 29.4% — and I’ve left all three as their own rows. They co-occur: 17 of the 18 answers naming WordPress.org named a bare “WordPress” beside it, and 13 of the 15 naming WordPress.com did too, so the models are treating these as different things rather than writing one name twice. Folding them together would have manufactured a single figure the answers don’t support. Only WordPress.com made the reference list, on two of five pages.

I also dropped 37 strings that aren’t companies in this category. About half are vendor feature names, and the ones I listed here never appeared without their vendor: “Fluid Engine” with Squarespace in all 6 of its answers, “App Market” with Wix in all 6, “Instablocks” with Instapage in all 4, “Gutenberg” with WordPress in all 6. Most of the rest are tech and review publications rather than builders. The last few are a Google performance metric, the generic phrase “AI website builder”, and two strings I couldn’t pin to any product at all. Dropping a row never moves anyone else’s percentage; the denominator is the number of usable answers either way.

The four assistants don’t even produce the same quantity of names: 76 distinct ones from Gemini, 70 from ChatGPT, 38 from Claude, and 19 from Perplexity across its 6 answers, for 133 rows altogether.

And 15 answers per model is a small sample. It’s enough to tell “named nearly every time” from “hardly ever named”.

It isn’t enough to argue about a two-point gap.

Check Every Assistant Separately Before You Buy The Next Comparison Post

The number I keep coming back to is Framer’s 39.2% off zero comparison pages.

Not because Framer is the story. Because the reference list — the pages that rank for the search everyone in this category optimises for — didn’t predict the order the models produced, in either direction. GoDaddy is on four of those five pages, and two assistants never said the name once — Gemini in 15 answers, Perplexity in the 6 it managed.

Maybe I’m wrong about how far that generalises. One category, one day, 51 usable answers, five reference pages, and one assistant that only answered six times. I’d want a second run before moving anyone’s budget on the strength of a single row.

The useful move doesn’t wait on that. Put your competitors in the rows and one column per assistant, and read the columns before the average — a name that’s strong in two models and absent in the other two vanishes into a combined score, and that pattern is the one worth finding.

Then put a repeat in the calendar. One ask is a photograph of something that keeps moving, and the rate only starts to mean something once you have a few of them side by side.

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